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FV Revelation Unterstützung

Alle Themen, Ressourcen für FV Decipher benötigt.

 
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Using the Concept Canvas

The Concept Canvas can be used for a wide range of activities. The first, and most obvious, use is for getting feedback on products, interfaces, and concepts. Instead of just presenting an idea and having participants write text responses, Concept Canvas allows them to interact dynamically with the image. While Canvas activities are great for testing advertisements, they can also be leveraged to get feedback on a wide range of material such as:

  • Website Interfaces
  • Menus
  • Positioning Statements
  • Planograms
  • Packaging
  • Labels 

The Concept Canvas fun doesn’t stop with marking up images, but can be used for a wide range of interactive activities.

2x2
Create a 2x2 graph to measure feelings and perceptions towards different brands or products.

Image Sort
Provide participants with a grid of images and have them select the ones that remind them of particular brands or qualities.

Cartoon Completion
Create a comic book strip of user scenarios with empty speech bubbles that participants can place pins in to complete.

Timelines
Create a comic book strip of user scenarios with empty speech bubbles that participants can place pins in to complete.

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